HVB Mobile - Banking App

MISSION
Enhance the mobile banking experience to convert existing online banking (desktop) customers to mobile and increase their interactions with the company. Attract a more mobile affine target audience.

CHALLENGE
Figure out the most used functions of a highly complex online banking and provide simple, smart and easy solutions for mobile.

SOLUTION
Craft a completely reduced and clear mobile user experience based on the HVB brand with the simplest way of interaction for the most used functions.

  • CLIENT:

    HypoVereinsbank (UniCredit)

  • INDUSTRY:

    Finance

  • MY ROLE:

    UX Design Director, Product Owner

  • TEAM RESPONSIBILITY:

    9 team member (Researcher, Designer, QA Manager)

  • IMPLEMENTATION PERIODE:

    2015-2016 (first release 18 months)

  • CATEGORY:

    Mobile

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